All of the unnecessary problems faced by the fossil fuel and nuclear industries come from one source: the public has been taught to believe that their industries are immoral. It has been taught to believe that fossil fuels and nuclear are inherently unsustainable and inherently harmful to our environment. It has been taught to believe that we are morally obligated to try to eliminate these industries – the sooner, the better.
This moral view of the energy industry undermines public relations, it undermines employee morale, and it undermines the freedom of our most important energy producers to create affordable, abundant energy for billions of people. And most importantly, it is wrong. Producing fossil fuels and nuclear power are highly moral activities–and the whole world needs to understand why, starting with the energy industry itself.
That’s why we’re launching Energy Ethics 101.
In Energy Ethics 101, Alex Epstein, a leading philosopher of energy and the world’s most outspoken advocate of the fossil fuel and nuclear industries, teaches energy industry executives and employees the moral and communication principles he has used to confidently debate Greenpeace, Occupy Wall Street, and 350.org, as well as create thousands of new enthusiasts for fossil fuels and nuclear power.
Energy Ethics 101 is available as a training course for new and existing employees, and as an intensive workshop for communications professionals.